First Commercial Theatre to Feature D-BOX Motion Code(TM) Technology
posted on
Jan 08, 2009 10:12AM
Edit this title from the Fast Facts Section
HOLLYWOOD, CA, Jan. 8, 2009 (Canada NewsWire via COMTEX) -- First Commercial Theatre to Feature D-BOX Motion Code(TM) Technology
D-BOX Technologies Inc. (DBO.A on the TSX Venture Exchange), a leader in innovative motion technology for the entertainment industry, is sprouting roots in the heart of Hollywood with the first commercial installation of D-BOX Motion Code(TM) systems in the legendary Mann Chinese 6 Theatre. This impending world premiere will show a first Hollywood feature presentation with the newly added dimension of "realistic D-BOX motion effects" giving moviegoers an innovative and immersive experience. It will take place in an exclusive viewing area (of theatre #6 in the multiplex) equipped with special D-BOX-enhanced seating. Additionally, a demonstration kiosk of D-BOX MFX Systems will be installed in the lobby prior to the premiere, giving patrons the opportunity to "test drive" D-BOX's immersive movie experience.
"D-BOX has entered the heart and soul of Hollywood with this exciting installation." said Claude Mc Master, President and Chief Executive Officer of D-BOX Technologies Inc. "This is a prime location to unveil the first commercial theatre application of D-BOX technology: the Oscars take place right next door and Mann's is often host to many special events and movie premieres, We are very proud to be in the film making capital of the world and openly invite Hollywood's finest to visit Mann's to find out what D-BOX Motion experience is all about!"
"D-BOX offers an extremely exciting enhancement to the movie making community as it adds an additional level of immersion taking viewer even deeper into the cinematic experience," said Peter Dobson, Chief Executive Officer of Mann Theatres. "We are proud to be on the cutting edge, offering consumers what we think is a significant new development for moviegoers everywhere."