...Communications and Marketing Agency of Record

Full release here:
https://finance.yahoo.com/news/fuelpositive-names-counsel-public-affairs-110000970.html

WINNIPEG, Manitoba and WATERLOO, Ontario, March 20, 2024 (GLOBE NEWSWIRE) -- FuelPositive Corporation, a leading Green Ammonia Company (TSX.V: NHHH) (OTCQB: NHHHF) (the “Company” or “FuelPositive”) is pleased to announce Counsel Public Affairs (Counsel) as its communications and marketing Agency of Record, following a thorough search announced in a news release dated February 6, 2024.

Luna Clifford, Chief Impact Officer at FuelPositive, commented on this new partnership: "We are thrilled to welcome Counsel Public Affairs as our newly appointed agency of record. Under the dynamic leadership of Logan Ross, Senior Vice President of Communications and Campaigns, Counsel’s team possesses a targeted understanding of our technology and audiences. After an extensive search, we firmly believe Counsel is the ideal strategic choice to meet FuelPositive's expanding communications and marketing needs.”

Clifford continued: "With FuelPositive's strategic focus on sales and manufacturing in Canada and Manitoba; we actively pursued an agency equipped with comprehensive knowledge of these markets and having a long track record of supporting clients in the green energy and the AgTech sector. Counsel is strategically positioned to capitalize on increasing government support and awareness at provincial, federal, and global levels. Their deep understanding of government policies and programs will help us effectively leverage strategic opportunities.”

Logan Ross, Senior Vice President of Communications and Campaigns at Counsel Public Affairs shared her enthusiasm for the partnership, “We are thrilled to be named FuelPositive’s Agency of Record for communications and marketing services. We have a long history of helping clients to succeed in the green energy and agriculture sectors. FuelPositive’s technology has the potential to transform the green economy in this country; we can’t wait to help them tell their story in Manitoba and beyond.”

Ian Clifford, FuelPositive CEO and Board Chair, highlighted the significance of the partnership: "Choosing our strategic communications and marketing agency marks a pivotal moment as we gear up for the imminent on-farm launch of our inaugural system in Manitoba with a worldwide audience eagerly awaiting this milestone for the Company, we set our sights on nothing short of excellence in agency selection to help steer FuelPositive through this transformative phase. We foresee a successful collaboration with Counsel, echoing their excitement for the journey ahead."

Counsel will also provide FuelPositive with investor relations communications support. The engagement will be for an initial twelve-month term ending on March 14, 2025, during which time Counsel will receive a monthly retainer*. In addition, Counsel will also be entitled to receive a one-time grant of 1,200,000 incentive stock options (the “Options”) exercisable at a price of $0.05 for a period of sixty months. The Options will vest in four equal parts over twelve months with the first part vesting after three months.