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Message: How important is the CEO's marketing skills?

How important is the CEO's marketing skills?

posted on Jun 15, 2008 05:48PM

I'm looking for opinions. I had a chance to se Gordon Cummings do a presentation on Kimber a few months ago, and it was neither exciting or really very informative. I have some money invested in this company. Should I be worried about his poor sales skills, his inability to wow an audience? How important is it for a CEO in the junior mining sector to have adequate sales or marketing skills? W

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