LX Ventures is my latest pick and Hub launch on Agoracom. This company is in it's infancy and has fantastic potential in the social media market. Time will tell if they are the next great social media or the next INT but there is enough buzz here to have me excited.

MC: $15M

Share Float: 50M

Cash in the bank: $2.5M

Mobio, their main product launches December 1st, I expect lots of fanfare leading to this launch. They have already signed Kesha, Lil Romeo and Scott Disick from the Kardashians. Many others are to be announced for the launch.

Here is the News release that caught my attention:

Mr. Mike Edwards reports

LX VENTURES PORTFOLIO COMPANY MOBIO TO ANNOUNCE ROSTER OF CELEBRITY INFLUENCERS

LX Ventures Inc. (LXV) has launched Mobio, a portfolio company of LX Ventures. Since acquiring the assets of Mobio in May, 2013, LXV has completed beta testing with a leading pop music star, and has been enhancing the usability and functionality of the platform for its official launch on Dec. 1, 2013.

Mobio is an HTML 5.0 social media engagement platform designed for key influencers with a large social network of followers. Mobio allows simultaneous updates and inbound links from a variety of leading social media platforms and provides a powerful two-way interactive fan engagement tool allowing celebrities and their on-line fans the opportunity to interact. As part of this official launch, Mobio will be unveiling over the coming days and weeks a lineup of famous key influencers from music, TV, film, modelling and sport.

The stats speak for themselves: celebrities are vital to a social media's success as a platform. The top-100 Twitter accounts, as ranked by number of followers, average more than 14 million followers each, or more than 1.4 billion combined users in total. Yet, there are only about 500 million registered users on Twitter with about half of those being active. Approximately 70 of these top-100 users are celebrities. This illustrates that these top users cover a majority of the user base and are vital for the success of platforms such as Twitter. Twitter recently announced plans for an initial public offering on the New York Stock Exchange in November at a valuation of approximately $15-billion and will trade under the symbol TWTR. How much is Twitter paying its top users to drive traffic? Nothing in many cases.

These power users are inundated and overwhelmed with incoming fan requests and are largely unpaid for all the traffic and engagement that they drive through traditional social networks. Mobio's platform addresses both aspects by deploying a powerful two-way fan engagement and interaction function that reduces the noise, and can save hours per day reading and replying to incoming requests. Mobio solves the second aspect by providing a mechanism for key influencers to generate revenue from social updates and posts by inserting ad unit engagements that are achieving engagement rates (views and clicks) not seen before by traditional social platforms like Facebook or Twitter.

Mark Binns, president of Mobio, said: "The official launch of Mobio is perfectly timed for social media. The currency of social influence has never been higher as seen by the upcoming Twitter IPO, yet the stars aren't easily able to monetize their networks currently. Mobio is about to change the game. Mobio gives stars improved fan interaction, revenue streams and makes their lives easier at the same time -- and they are lining up for the launch on Dec. 1 already."

"Mobio is proof of LX's business model of acquiring and unlocking value in assets that we can accelerate with our in-house team and large partner network. Similar to how Adwords enabled the monetization of content for bloggers, Mobio is enabling social media influencers to generate revenue through their posts, shares and likes," said Mike Edwards, chief executive officer of LX Ventures.