lxv signs Audrina Patridge
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Dec 06, 2013 08:01AM
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December 06, 2013 08:00 ET
VANCOUVER, BRITISH COLUMBIA--(Marketwired - Dec. 6, 2013) - LX Ventures Inc. (TSX VENTURE:LXV) ("LXV" or the "Company") and portfolio company Mobio ("Mobio") are pleased to announce that Mobio has signed on Audrina Patridge as a social media influencer. Miss Patridge is a television host, actress, and model who rose to prominence after being cast in the reality television series The Hills and is now the host of NBC's 1st Look. Audrina has over 2 million Twitter followers worldwide.
Mobio INsider will enable Audrina to filter through her massive amount of fan requests to identify the most popular ones that will engage her fans. The Mobio INsider platform allows influencers like Audrina to include fans in their content creation process, and to build upon fan suggestions.
Mark Binns, president of Mobio, said, "We're excited to now be part of Audrina's social family. We're confident that we'll be able to help her cut through the clutter and effectively engage with her fans like no other social platform has done to date."
About LX Ventures
LX Ventures is a publicly traded technology accelerator that acquires, integrates and accelerates high growth technology companies. We are vertically integrated with internal best-in-class practice area teams in sales, marketing, engineering and finance that are leveraged to turn our portfolio companies into industry leading organizations, one by one. We are in the business of building businesses. For further information about LX Ventures, please visit: www.lxventures.com.
About Mobio
Mobio's flagship product, Mobio INsider, is a free fan directed content platform that rewards fans with exclusive content from the stars they love. Using state-of-the-art proprietary technology, the star responds to fan requests for unique, specific content through a highly engaging social experience, while enhancing the star's social media following and boosting awareness of brand partners. To learn more, please visit:www.mobio.net.
ON BEHALF OF THE BOARD
LX VENTURES INC.
Mike Edwards, CEO