when I visited the Medmira homepage I found
http://www.medmira.com/prs/2007/20071312.pdf
according which quote
Under this private label agreement, Vitest GmbH of Hennigsdorf, Germany will be marketing and selling the product, manufactured by MedMira, under the Vitest brand and as a part of the Vitest suite of rapid testing products.
Vitest GmbH (www.vitest.de) is the German subsidiary of Vitest AG, a privately held company based in Wollerau, Switzerland.
unquote
I visited the vitest.de website and much to my surprise there is absolutely no mention of Medmira whatsoever. the reader, not knowing better, could very easily think that it is a Swiss quality product!
now, I am not a lawyer and maybe "privat label agreement" means exactly this: the producer's name disappears?
if this was the case, and Medmira's name remains in the dark, so to say, how can the SP rise?
is this a stupid question?
gerdon