This has to be considered insider trading otherwise why the filing? Note that the filing is made by a company Officer, Rick Goerner, CEO. How this trade can occur when JT said there could be no trades by anyone associated with the company during the quiet period is beyond me. If the notice was just to present the info on the options that would of made sense but to actually have shares purchased by or through the CEO I cannot understand. The purchase for the trust was made by Goerner whether or not it benefits him he is still the one who made the decision to purchase. The NDA may still be in force but this action may be allowing us to read between the lines.
God Bless
marc