My personal opinion is promotion/awareness to the investment opportunity of POET is a good idea. Targeting both institutions (mostly) but to some degree retail as well. The more investors we have in ptk, the more the stock rises -the network effect expands, increase buzz, and so on.

I do not think it is imperative POET goes "full steam" on promotion at this juncture but once some key annoucements hit, another round of articles, awareness, investor friendly videos, endorsements - would be a good idea.

A rising and high SP helps in a lot of ways -there will be second wave I am sure, then a third up, and this can build on itself (see TIM) etc....but for now i am pleased to be patient, and see this play out properly and naturally over the coming months.