The dramatic and rapid drop in oil price will have a huge impact on the economy and geopolitics. Oil is in many products as well as in the transport of products. Oil competes with other forms of energy and those other forms now have a new competitive price to deal with. (Fuel cells, renewables, nat gas, electricity etc will be pressured). Technology has played a huge part in driving down the cost of oil by increasing supply dramatically and helping dispatch energy more economically. Data and technology will play an increasing role in the future to help economies become more competitive and efficient. POET's technologies could play a huge role in this as companies search out the new emerging technologies to help them compete more effectively and manage this new economic world that they are competing in. Cyber Monday and Black Friday indicate the huge shift from bricks and mortar to online shopping and comparison pricing. The new omni channel companies will use data and technology to compete. POET is the right technology at the right time.