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Message: Apple looking to improve the battery life of iOS devices

I wonder if Tony Blevins will be steering the tech roadmap towards iphone 7 in late 2016.....

Apple unwilling to compromise on aesthetics of the iPhone 7

It is clear that Apple is looking to improve battery life without actually increasing the battery size. Software and hardware improvements could help the future iPhones consume less power, leading to a better battery life. The new iPhones are likely to have a faster processor, better camera technology and more RAM.

That’s in line with recent comments from Apple’s design chief Jony Ive. In an interview with the Financial Times last month, Ive indicated that he would not compromise on aesthetics to pack a bigger battery in the future iPhones. A better battery is on the wishlist of almost every prospective iPhone 7 buyer. Apple will reportedly start mass production of the iPhone 6S and 6S Plus in June. The iPhone 7 is unlikely to arrive until late 2016.

http://www.valuewalk.com/2015/04/iphone-7-battery-life-report/

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