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Message: Q3 Financials

Thoughts:

"The study involved two parts. First, 26 subjects made decisions that led to financial wins or losses, all while being monitored by an MRI machine. Later, 18,420 people played a game called “The Great Brain Experiment,” which replicated the experiment with points instead of money.

Ultimately, the researchers found that it was not the amount of total money or points won that mattered — it was how winning or losing stacked up to expectations formed during past experiences.

Robb Rutledge, UCL
This is the happiness equation.

They even came up with a mathematical equation that could accurately predict how happy someone would be during the money experiment and while playing the smartphone game. Eventually, researchers said, it might be able to help doctors predict how people with mood disorders might react to the small wins and losses of everyday life."



http://www.today.com/health/happiness-equation-solved-lower-your-expectations-1D80018852

TWG, you're always on point, cheers!

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