They clearly* did not work and they cost us greatly (I travel extensively for work - I enjoy it but I know how expensive it is "oh just throw it on the company card").

*Lastly, let me address the pricing of the offering. The offering price is not an indication of management’s view on the long-term value of the Company. In fact, we are now more encouraged about the future opportunities and prospects of our business. However, the pricing of any public offering is determined by investor demand in coordination with the investment banks placing the offering, which reflects a variety of factors that are not necessarily related to the trading price of the stock when the offering is initiated. That said, we acknowledge and recognize the concerns raised by shareholders resulting from the pricing of the Company’s public offering, which followed extensive marketing efforts we made in Canada, the United States and Europe.