What strikes me isn't important in terms of the accomplishments, it's the professionalism. I confess to being less than overwhelmed with our booths, certain optical elements in the past, but this is stylish, well crafted, "top tier", conveys the real deal as opposed to a start up. The presentation matters, this video is a coming out party in that regard. If I'm a new potential investor, I watch that and I want to get behind it. Well done Poet, now let's compliment it with some developments this week.