Gambino:  "Why are they so averse to using more positive and exciting language that might grab somebody's attention?:

First Quarter 2022 Financial Results, Management Comments:  "POET received significant notoriety for being the only company...."

Cambridge Dictionary defines "notoriety" as:  "the state of being famous for something bad"

NOTORIETY | meaning in the Cambridge English Dictionary

I agree, Gambino.  More positive language would be a blessing.

Although, on second consideration, one might choose to argue that the decline in the Share Price certainly is congruent with the whole concept of "something bad"!

Okiedo