To be fair, if they had gone all out wouldn't we be complaining about them going overboard?
If they had big green and red posters signaling the cost savings and greater performance don't you think we'd be calling it cheesey?
I'm guessing they have a few target companies and looking to update former contacts. They're literally sharing the stage with Intel at one of these conferences.
We just need a few companies signed, a news release competently written (with some pump and speculation included) and hopefully we'll be headed in the direction (this comes from a shareholder with screen shots on their desktop of 100%+ unrealized PTK/POET returns from just a few months ago so I get the pain and frustration).