Koo.....the corporate image they've portrayed, not the scientific, but the corporate image, imo they've done an absolutely abysmal job. Skipping investor conferences, posting wrong info to their website, linking their new website to an inactive facebook page....Its my contention that if they had presented a more professional image, man oh man.
DM did one of those nice corporate videos, give it a listen.
http://execvid.com/portfolio/resverlogix/
How many times did DM over promise and under deliver...in 2017 BETonMACE was supposed to be fully enrolled, 7 follow on compounds, new program launches....
Its my belief that all those gaffes have contributed to each financing being lower than the one previous, culminating with HL now being able to snap up damn near 50% of the company at what I (and others I'm sure) consider to be a bargain basement price.