Here's a bit of the info I've found. Not on any Forbes Richest list, however, the surname is on a Saudi rich list.
Sure hope Imtesty does that great transcription of the AGM again, and one for Zenith would be fantastic given Don's comments!
Sounds like the Dutchman's assessment re Zenith has some "veracity" to it!
https://www.dnb.com/business-directory/company-profiles.ahmed_mohamed_saleh_baeshen_and_co.eed67089e6f8444eb2cda8c6cbeae024.html
https://www.arabianbusiness.com/saudi-rich-list-2009/list
https://www.dnb.com/business-directory/company-profiles.ahmed_mohamed_saleh_baeshen_and_co.eed67089e6f8444eb2cda8c6cbeae024.html
https://baeshen.com/our-path/#ceomessage
What does the future hold for AMS Baeshen & Co.? The efforts to professionalize the company will continue. Brand building, both in the Kingdom and internationally, will be stepped up and the possibility of developing new business alliances and product lines explored. The emphasis on proprietary brands will continue and will fuel an increase in the international presence. Currently operating in 14 MENA markets, AMS Baeshen & Co. will explore additional international opportunities, choosing the best distributors and marketers for building a brand rather than simply pushing the product onto foreign shelves.
In its constant evolution to meet the demands of the modern world, AMS Baeshen & Co. has three objectives: to control its own destiny, to control its own brands and not to revert to a simple distribution company.