Just playing around on the internet this afternoon trying to get a handle on our potential COVID related sales if the pandemic is declared as over.

The flu costs the US about $90bn a year in lost productivity www.ncbi.nlm.nib.gov . Medical costs are in excess of $10bn a year and the flu accounts for more than 40k deaths per year. This is all with widely available flu vaccines. Not surprisingly most of these associated costs were born by those that chose not to get vaccinated.

The common cold costs the US about $40bn per year including about $2.9bn for over the counter drugs. Those numbers were taken from Facts and Statsistics About the Flu Healthline.

From USA Today, in 2015 the average household spent an average of $338 on over the counter cold and flu meds however spent $328bn on prescription meds according to the Department of Health and Human Services.

Needless to say there will certainly be a very large market for Apabetalone in the USA alone even if this pandemic is downgraded to a endemic or just a type of flu that can kill you.

Hope this trial produces decent results whenever it does eventually start ... and finish.

tada