Onehorse, I don't think anyone suggests that the company hires snakeoil salesmen to do its bidding. I also think everyone here would agree that they have the goods and yes it will likely all come out in the wash in the future.

But I think even the most dedicated of shareholders wonders what might have been in relation to share price/market cap today, if PR was not considered an inconvenience by management.

Fortunately for us, they know how to find gold, and have done a great job in doing that. I think everyone agrees on that point.