Right. That's why i was wondering - it may not get quite the boost that i would have thought a few months ago that it should. But ... in any case i'm sure it'll beat "a whack across the belly with a wet fish" as Michael Hainsworth likes to say. ;)
In the long run, i also believe as you said that this event will prove to be have been a big deal in the history of our company! Goodnite, Rookie, et al. And .. GLTA.