I wonder what Raymond Girrard may have to say. I wonder if he will be talking about the product that has the Spafax name pop up when you link to one of the icons on that product. GLTAL

Revenue Generation - Session 1: Revenue Sharing & Ancillary Sales

Learn how airlines are beginning to generate new ancillary revenue streams through inflight advertising, product placements, corporate sponsorships, co-branding, cross-promotion, and direct sales utilizing emerging inflight media including online Internet portals, AVOD and paxinteractive systems, mobile telephones, and ambient media. Learn how regionally focused route structures are making both conventional and new inflight media more attractive to advertisers. We’ll also examine current and future revenuesharing models between airlines and their hardware and content suppliers. And we’ll explore

how more proactive coordination and cooperation between airlines and their IFE suppliers may reduce costs, increase passenger usage, and improve profitability. Speakers: Raymond Girard (Spafax Airline Network), Marc Musicus (Airborne Entertainment, Ltd.), Jeffrey O`Rourke (Ink Publishing)