There is no one more "inside" than Robert Putnam...having been here since day one and heading up the intellectual property protection efforts....and is again ponying up his own cash to help further the company's efforts.
Why? Seems rather obvious.
Today's PPS if virtually equivalent to some of the lowest option conversion levels of many of the insiders.
The smart/lucky money bought EDIG in these ranges in 1999. Nine years later EDIG is looking at a similar market opportunity.