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Message: Battery Life influences chip choice of manufactures: aka how Intel screwed it up

Battery Life influences chip choice of manufactures: aka how Intel screwed it up

posted on Apr 08, 2010 10:24PM

How Intel Screwed Itself Out Of The iPad Revolution

Intel made a couple of strategic gaffes along the way to being left out of the Apple iPad:

(1) exiting the ARM-based mobile CPU business entirely in 2006 (pre-iPhone)

(2) assuming that PC technology would continue to extend lower & lower into mobile devices

Here is a brief history:

2005: Mini coup for Intel - Apple announces it will abandon PowerPC and adopts Intel across its entire MacBook line. This will go down as the apex of Intel’s reign in computing, as x86 processors own almost every server, desktop, and laptop.

2006: Intel exhibits a level of hubris that is shocking in hindsight—they exit the mobile phone market entirely,

Steve Cheney is an engineer with an MBA who is currently an entrepreneur and formerly a programmer, marketer, investment banker, and vc. This post was originally published on his blog and is re-published here with permission.

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