As far as our company, I see no problem with people mentioning Apple as the 800 lb gorilla. When they drink, everyone drinks. Apple has been drinking much more than all combined! LOL

IMO it is Apples game to lose, with the exception of what if anything that other 800 lb gorilla, Microsoft, brings to the table and any possible edig involvement with Microsoft.

Content, ease of operation, price and availability are key as everyone knows. Will we be a big player with big companies, or a player in the ``niche`` pre recorded/timed/kiosk market? Or?????

The answers will be known ``soon``. Without done deals, this SHM will be a watershed event going forward in current investor minds and their judgements