''One reason is to give stores a new way to attract passersby. "If I'm near a meat counter, my smartphone might receive a message showing what's on special," says Michael Hurlston, a Broadcom senior vice president''

http://online.wsj.com/article/SB10001424127887323706704578225583650108320.html

They have to install cell-ph holders on the Shopping Cart handle like in your car, lol

emit...