The circumstances of Edig
posted on
Jan 25, 2013 01:35PM
have changed substantially ever since the last run to $24.00. I first visited Fred and Robert in 1999. They showed me their product(s) and Robert suggested that they have contracts 6 inches high. During that time they were willing to talk to the shareholders and their prospective ones. To me two things were absolutely clear at that visit. They had the goods but also they were entirely unprepared to deal with them. Their perception was that if they invited to a VP's office that meant also a contract. Success in these cases requires to have the technology and to know how to manage it. They had the former but they woefully lacked the latter. In short they were seriously challenged. History suggests this assessment is correct.
But things have changed ever since. Robert is no longer around and Fred has earned a MBA not from Harvard but from the experience accumulated through time. My recent visits confirmed this much. First, he does not talk loosley any more. There is a clear understanding now how far one can go with questions and what is legitimate to ask. He is now the President and he knows his responsibilities. Second, he clearly knows all the ins and outs of his products and those of the industry. Third, he knows people and the recent law suits have opened a myriad of doors that were closed before. when he picks up the phone and says I am the president of Edig people know who this person is. In short, Edig now has a management team.
It has been suggested that The company did not have the werewithal to take the violators to court. The first statement is correct but not the second in that if one has the patents he/she could find attorneys to defend them. Contigency arrangements abound. Did they know this? They should but but either they didn't believe it or they didn't know about it. But they found out. DM is the proof. But they got exploited. Edig's interests did not coincide with those of DM. DM's interest wqas to maximize short cash flow and minimize their corresponding cost. The result was the low settlemnts they agreed upon. At least it kept the doors open and they were now able to hire a better law firm.
Now I am very pleased to be a shareholdre of Edig. They have both the product and the intellectual abilitry to manage it. I along with all others have high expectatrions for the future.My expectations might not meet Joe's but then he might very well be right and I wrong. Good luck to all of us.