Those PO's were more likely to be RFP's or RFQ's not licensing PO's. Hype, exageration...whatever?
EDIG did not "contact" 50 to 100 as in made a phone call or sales call (30 is not what they said) they were officially notified of the patent portfolio and if the outfits wanted to look into it further, an NDA was required.
Sorry to split hairs, but there's a difference from a legal point of view, in others words, don't even think about stealing it, Tony is locked and loaded.