Do you mean I need to wake up and smell the coffee? Well I have since it was FOUR BELOW here this am.. Yummy Hazelnut and gluten free! I think I smelled the coffee back in 2011 when I got some shares for under 3 cents... I really hope I can disprove the naysayers in my life some day..:) Need to be optimistic.. I smell something .. Not coffee... Hot oil simmering! A man with a chef's hat and spatula...( Not SpongeBob, Plank) but good 'ole Tteddy!!