I'll be-danged it is 'Embedded' this is big folks.

Count 1, eMMC

https://drive.google.com/folderview?id=0Bx9NLDCScshnWmRFTXNvQWJURWM&usp=sharing&tid=0Bx9NLDCScshnejd2d3drbVYyYmM

''The new Spansion e.MMC family complements Spansion's leading portfolio of parallel and serial NOR flash memory, and SLC NAND flash memory for embedded applications.''

http://news.spansion.com/2014-11-10-Spansion-Launches-Industrial-grade-e-MMC-Memory-for-Consumer-Communication-and-Industrial-Embedded-Systems

Has anyone ever ask if the 'e' in e.Digital stands for embedded -

bet it does

e