RE: The ``answer`` in a nutshell............
posted on
Apr 18, 2006 08:42AM
4,000 units sold. $2,000 per unit was suggested (though I think that`s a tad high). OZ says that $666K/month if ``spread`` through a FY wouldn`t be enough. I say forget the ``old`` 20% margin scenario - these would be retail sales, not wholesale as was to Wencor. What did we figure a digE cost EDIG to build? $500-$600/unit. You think the eVU will be THAT much more? IMO, maybe $600-$800. Retail sales; 100%+ markup (like Wencor did, and how most retail is handled, though Wencor also doubled up by supplying content, etc. $600/unit to EDIG plus maybe $400/unit to cover everything else, and sold `em for around $2,000/unit = 100% mark-up for retail sale). So $666K/month revenue equals $333K/month profit - certainly enough to make us profitable, plus the recurring revenue as a kicker.
Now consider if $1,500 unit (more realistic IMO). That`s still $500K/month on the 4,000 units (if spread through a FY), and $250K/month profit on sales, and more than enough to cover OH.
All JMHO of a more realistic SWAG scenario. But I KNOW nuttin`!
SGE