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Ortsbo (www.ortsbo.com) enables real time conversational translation in over 50 languages and seamlessly integrates with 13 of today’s most popular social media platforms including Windows Live Messenger, Facebook, Google Talk, Tencent QQ, Yahoo! Messenger, iChat, AIM, ICQ, Gadu-Gadu, Lotus Sametime, LiveJournal, Nokia Ovi and others. In addition to social media chat networks, Ortsbo also offers a multi-lingual translator for Twitter.

Commercial applications for Ortsbo include private chat network applications and a translation plug-in module for email. Development plans for Ortsbo include platforms for mobile handsets, portable computing and console applications.

Ortsbo has released its beta plug-in module, Ortsbo for Microsoft Outlook, which allows users to send and receive multi-lingual messages with instant translation via email. We believe that this will enhance the global communications market allowing for richer dialogue between subscribers. Ortsbo for Outlook will be increasing beta distribution to a larger test audience and to those who have registered at the Ortsbo.com web site. Qualified registrants will receive added incentives as Ortsbo for Microsoft Outlook begins commercialization.

ORTSBO WEEKLY HIGHLIGHTS:
Unique Users: 4,332,454 – NEW RECORD
Online Sessions: 6,547,452 – NEW RECORD
Page Views: 15,976,303 – NEW RECORD
Minutes of Engagement: 17,752,140 – NEW RECORD
New Facebook Fans this week: 1,000 approx.
Twitter Followers this week: 500 approx.

We have started to implement our new traffic management systems. Given the accelerated growth of Ortsbo, we are currently implementing Microsoft’s Windows Azure. Windows Azure is the operating system for the cloud and serves as Microsoft’s cloud services development, hosting and management environment. Windows Azure provides on-demand compute, storage and content network delivery capabilities to host, scale and manage web applications through Microsoft data centers.

Key Performance Metrics:
The following chart outlines some key performance metrics for Ortsbo.

Figure 1 – Ortsbo Performance Metrics as at April 18, 2011

Minutes of Engagement:
During the past period (April 11, 2011 to April 18, 2011), Ortsbo achieved approximately 17.7 million minutes of usage and to date has in excess of 166 million minutes of total user engagement.

Figure 2 – Ortsbo Performance Metrics as at April 18, 2011

Variance:
The following chart outlines the variance for the above report periods allowing the reader to see the progress period over period.

Figure 3 – Ortsbo Variance for period over period reporting at April 18, 2011

Facebook:
Ortsbo launched a Facebook Fan Page (www.facebook.com/Ortsbo) in late August 2010 and the Fan Page has reached approximately 91,000 Fans, with approximately 1,000 Fans joining us just this past week. From our internal, ad hoc research, the average fan has in excess of 100 Facebook Friends, giving us a potential reach of over 9.1 Million people on Facebook, and growing as the Fan numbers increase.

Twitter:
Ortsbo is accelerating its Twitter program providing followers with regular messaging and updates. The updated launch began the first week of January 2011 and to date there are approximately 11,500 followers representing a week over week increase of approximately 500 followers.

Alexa Rankings:
Founded in April 1996, Alexa (www.alexa.com) has developed an installed base of millions of toolbars, one of the largest Web crawls and an infrastructure to process and serve massive amounts of data. Alexa uses this data to rank millions of web sites and also reports usage data.

Since launching in late July 2010, Ortsbo.com has quickly moved up the Alexa rankings from in and around 12 Million to under 15,000 – ranking consistently among the Top 100K web sites worldwide.