Guys, come on... If you're about to launch a billion dollar project, that you will need enormous public interest in for it to be successful, you would be taking every opportunity to market it, to make it a household name. "Omagine", very catchy, but not if noone knows about it. The fact that it is never mentioned when other huge projects are, only makes sense if it is still a long way away.

It would be great to hear from someone who really knows the story.