Announcing that drilling had started would have done nothing. the people who care already know and that news in this market would not even get the attention of Casper the Friendly ghost.
I own a company that is exploring vms deposits in Mantoba ... they egulary hit wide width > 100 metres at 2-5% copper .... the sp is dropping.
A year ago this stock would be at $4, now it's at $.40. IMO, announcing drilling has started somewhere is an anticlimax in these condtions if bonanzo copper results over wide widths aren't budging a stock