Sandals99 - You are correct in your statement as far as I'm understanding with Alda's commitment to Vanoc. It appears that scarff is venting again and making his point by portraying Alda & the CEO in the worst possible way. Bottom line is not all Shoppers DM outlets are even stocked with our product as of today. I live within 1 mile of three stores & only 1 out of the 3 have it on the shelves. Terry would be fool hardy in rolling out a VERY costly National Ad campain without as much product displayed IN AS MANY OUTLETS AS POSSIBLE !! Look for further retail news before we shoot the Ad budget all to hell IMHO. I also believe that there will be more Flu news before we start the Olympics. thebouch