And it's this piece of news release that has upset a lot of people:

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Sept 4th News Release

The results of the feasibility study for the Schaft Creek project are expected to be delivered in September 2012.

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Had Elmer said something like:

The results of the feasibility study for the Schaft Creek project are expected to be delivered to CUU Management for review in September 2012.

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then all of us would have waited patiently for news of its final release to the public and not have been put in a position of having to try to explain to family and friends why they were encouraged to buy CUU in the first place. Losing face isn't only applicable to the Chinese people. MTS