Hello Luker.
Arguably, it will be well worth the tremendous worldwide investment, should the benefit pan out as portrayed in the video snapshot. Titanium Dioxide is not cheap. It will cost a pretty penny to construct building façades all over the world. The Price of Ferro Titanium on the Spot Market CAD$6,210.03 per metric tonne (on 24 December 2013) is half than what Titanium Dioxide costs, which is CAD$12,420 (give or take) per metric tonne. As I detailed in several earlier posts, Titanium Dioxide (TiO2) prices move in tandem with Ferro Titanium prices and are almost exactly double (give or take one percent or so).
Instead of buying the requite Titanium Dioxide on the Spot Market, smart municipalities can save themselves buckets-full-of-money by smart-shopping for it elsewhere. Buying Fancamp for its Magpie Titanium Dioxide resources brings the price down from CAD$12,420 (give or take) per metric tonne to CAD 12.89 cents (not dollars) per metric tonne (not including development costs). The arithmetic is CAD$6.26 FNC market capitalization divided by FNC’s 48.58 million tonnes TiO2 share of Magpie.
No matter how high the development costs, they are unlikely to be anywhere remotely close to CAD$12,420 per metric tonne (nor anywhere near CAD 12.89 cents). Of course, bringing the Magpie Titanium Dioxide cost still lower (to approximately CAD 10.47 cents per metric tonne), you also have—confirmed within its mountain range properties—huge quantities of Vanadium, Chromium, and Iron.
There’s only one fly in the ointment. Should the demand for Titanium Dioxide skyrocket (in response to the new pollution control application), that will also skyrocket its present CAD$12,420 metric tonne price. In that event, it’s anybody’s guess how much longer Fancamp shareholders will continue to unload their shares at prices that value its share of Magpie Titanium Dioxide at less than ten and a half cents per metric tonne.