<On this first blush read, I present 2 possibilities:
1. They know or have a reliable indication of a positive 336 ruling
2. They know or have a reliable indication of a negative 336 ruling and so are getting out in front of it with an overcompensating aggressive public campaign>
Getting out in front of a negative 336 ruling? Yes, sure, that is surely one possibilty that must be considered. A stroke of genius in that thinking.
Opty