Tant,
When I first read your post, I thought it was just about ISM, and couldn't figure out what it was doing on this board.
Using your logic, and blaming an ISM loss in market cap of approximatley $350 million on the spin-off of the Jasper Project indicates that it was a really good deal for NZZ.
Welcome to the NZZ board. I believe you are the first "pumper".
Wild