My thought is that BMK better have very significant percentages, that is to say Big Ones, in order to fuel the appetite from the currently very high expectancy.  I suspect they do have good results based on statements like "we hope to surpass NOT" or there abouts.  If their stats were just decent and not stellar, the SP and area affect would kick in later as the overall stats would indicate a very health mining operation.  Initially the response would range from a yawn to ....a very unhappy event.