In my opinion Yes that's exactly what Dick was doing, at that stage there was a lot of huffing and puffing about 'this is rich enough we can mine it ourselves'.
As far as why they are talking this up, not much but a bit and never with real life numbers, perhaps it a grasping at straws to encourage investors. Dick said a lot about 'Blue Sky' and all we received was rain.
If Noront are dead serious and feel they have the capacity to pull off production themselves then how about some serious numbers and a plan. Finally we've got a CEO and yes A CFO but depth in a management team? These guys are hard pressed to get assay results out in a timely manner so how they expect to actually produce is beyond me.
Sorry but Noront is and will be for sale to the highest bidder and that's not going to happen tomorrow because right now Noront wouldn't take the stink bid that would be presented. World economy will improve as will price of metals Noront is identifying. When everything screams 'economic' there will be serious money on the table.