Kitco Metals Inc.
Tel: (514) 875-4820 • Toll Free: 1-877-775-4826 • Fax: (514) 875-6484
www.kitco.com
Attention business editors:
Presenting a new-generation investment metal — Kitco Rhodium Sponge
Montreal, April 19, 2010 — In keeping with its tradition of innovation, Kitco Metals Inc. introduces a newgeneration
investment product —
Kitco Rhodium Sponge
.
As an industry first, Kitco is making pure rhodium powder (sponge) available to the individual customer in
convenient
tamper-proof plastic bottles of one, five and 10 ounces. Now, investors can physically acquire and
trade rhodium, the rarest precious metal.
Given the increasing demand for and the limited supplies of rhodium, it is not surprising that the metal has caught
the interest of Bart Kitner, President of Kitco Metals Inc. “Everyone knows about gold and platinum. Even
palladium has gained favor among precious metals investors in recent times. But rhodium is only now coming into
its own as an investment product,” says Kitner.
Because of its hardness and wear-resistance, the metal is used in many specialized industrial applications. Its most
widespread use is in the catalytic converters of modern-day automobiles, a demand sector pegged for growth in
the world’s emerging economies.
Driven chiefly by supply-side constraints, the rhodium price reached a historic high of US$10,000 an ounce in
2008. The metal is currently priced at the lower end of its historic range and is gaining popularity as an investment
product.
