"Just as GS40, I never expected the sp to be again below 40 cents. Fundamentals say to me, no way."
Fundamentals and TA will always take second place to news, perception and sentiment. Presently there is no news, perception is not great....so sentiment is down. One could have made a wack of money on recent gold moves if not in NOT.
So why do people have trouble taking advantage of the downturns from so many experiences? Some live thinking that the rocket is always about to take off and can't let go. Nature of the beast. If one tried "investing" by taking out money after every significant rise and then waiting for a low one might be surprised. Check out the chart and see if it makes sense. So , you say if everyone did that no one would be able to make money. It's true, but few do, that's why it works.