I wish I could tell you some of my personal corporate social media stories. Suffice to say, one product launch 2 years ago was leaked by a reviewer who had signed an NDA. Within 24 hours it was known globally. Which incidentally created a small mania as people tried to get it online before release which was still 20 days away.What a mess.

Social media will explode this product into the stratosphere, never to return. I have seen it.