Agreed, Fairchij. The US promotion is intriguing and has a lot of potential. I mean, if they succeed to double or even triple the number of investors who know about POET, awareness would still be next to nothing. This shows how HUGE the poetential is!

I might even revise my stance that only revenue could propel the share price sustainably higher. With a large number of new US investors (where "large" wouldn't have to be that large), the share price could trend northward based on the anticipation of future revenues alone.

However, the video ad must be followed by something substancial now, i.e. next week or so. Otherwise the ad would remain without effect. Until now, Google trends does not show any significant change.