Small Potatoe:

"I personally believe that industry leaders are communicating with us and inquiring how they can utilize the interposer to their advantage, even though it's not something Suresh or Vivek initially  focused on, I believe they could be being pulled by some majors in all directions. Who wouldn't want to take this customized solution and run it up the flagpole and put your competition on it's heels right off the bat. Competition is so fierce out there, everyone is looking for a leg up on their competitors."

Possibly that's the reason that Tom Mika said this during Sidoti:

"As we’re preparing for bringing products to market, we need some additional talent. And if we’re able to attract the additional people—the additional 19 people over the course of this year"