What are the industry standards? 

Does Poet exceed these standards? 

How is this valuable to the potential customes and partners?

Will it not be POETs customers that want to shout about their performance improvements once they utilise the OI? I'm not entirely convinced POET will be shouting about them, after all the end product will be nothing to do with them.  Is it possible, along with announcing names, poet's lips need to be sealed, until said company is ready?

There has to be a reason why they don't spell it out in these NR's. I suspect our European customer wants all the glory when it comes to announcing metrics etc.