The Next Steps?
posted on
Mar 29, 2012 12:12AM
Creator of award winning eers custom-fitted earphones
Hi Everyone,
New to the Forum here. I have a fair amount of shares of Sonomax and really think the company is onto great things. Hopefully they can be a well recognized company worldwide and that their stock goes up along with it and they graduate to the main exchanges also.
I would like to discuss the next steps you feel are neccessary in the next 12 months for success. When new products come out, they should be able to hit it big in under 2 years or they may not ever get going.
Well let me start:
1. I think they need to hire someone who can knock doors down better. They have done a great job signing the agreements they have such as The Source here in Canada, but they need to break into the big boys stores and sell direct to them also.
Best Buy USA
Best Buy Canada
Future Shop
Apple Stores Worldwide
Walmart Worldwide (I am talking on the Regular Shelves now too)
These are just 5 of the bigger point of sale outlets that will be game changers. Imagine a Best Buy employee or Apple Store employee talking about these earphones! Sold!
2. If only Oprah Winfrey still had the same show. Do a promotion with someone popular on TV and give every member in the audience a free set. Nick can be there to fully show it off how easy it is to get your own custom made earphones done and the audience would go back to their hometowns afterwards and rave about it, in the dollar value of the freebie they got and how cool it is. Their friends will eventually want one and have to buy it. Plus the exposure they can get while on the TV show.
3. Have a booth in other types of consumers shows. Motorcycle shows, Car Shows, Camera Shows, Home Shows, etc. You catch all kinds of demographics.
4. Stock Promotion Campaign - Yes let's get trading! I want to see somehow a Paid Stock Promotion that will get the price action moving around. This will attract other short term technical traders and get some more volume. Plus I want to be able to play around with some shares trading for profit along the way. This will get the stock and company more in the business news for gains and drops of the day, etc. I believe this would result in more exposure for all the right reasons and in this company's case a stock that will edge up higher and likely stay higher with each round every few months along with nicely timed news. I wonder about listing on the OTCBB markets or a Nasdaq lower listing also. Not sure on all those rules, but they need exposure to the US markets better and the promotions will work great.
What are your thoughts?