Well, it would have been nice to see all the stores stocked with Eers, but I don't see the big deal not having them in all the stores.
Here's why.
>The current promotion has national advertising, but unfortunately it is not possible to advertise just in the regions where Sonomax Eers can be found.
It is nationally advertized as it should be. After all The Source selling it On Line. All the Customer has to do is choose the model and add it to the cart. They even ship it to the Customer's local store free.
http://www.thesource.ca/estore/product.aspx?language=en-CA&product=8002532
http://www.thesource.ca/estore/content/shipping.aspx?language=en-CA
.
As for...
>It is not cost-effective to train the other >750 stores that don't have the product. Therefore, consumers may make queries in their local store and not find any information about Sonomax Eers.
Now I don't believe this. What training? If any of these 750 store managers don't know that the Eers available On Line at The Source then they should not be running it period.