Absolutely. If the news releases keep coming like the great one we saw today, then the excitement it draws will get the interest of the market. It would be just like last fall, when the market was just getting a taste of bad credit in its mouth, Noront announced E1 and the whole region took off. Prices have cooled down, but they are still well above their lows. Once the drills are turning out regular NR, the majors will start to show more interest.
If the SP doesn't move a lot today, it is because the buyers are flipping through dictionaries. These drill results are hard to decipher for the layman (me included). But, for the rest of the week, the SP will continue to climb, even without further news. However, I think NOT will put out a NR on Friday, which will be digested over the weekend and then next week, more news with assay results?
All IMHO, but that is what I would do, if I had the news :)