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Message: Re: Patent Synopsis...edig website...OZ...Gil
5
Sep 11, 2007 05:16AM

Now we have the opening Canon fired at all the "Infringers"...

DM strategy for Vivitar?

As I stated in an earlier post:

Select one of the smaller companies in a specific market segment with a high probability of a settlement success, establishing a legitimate infringement, and then follow up with those competitors identified as having infringed on the same patents.

An aggressive fight if the suit equals a large amount, perhaps a settlement if the amount is reasonable and doesn't impact the income statement significantly. The range of 5-10 million would go a long way, this is a WAG of course.

I'll bet the next lawsuit will be in a different market segment, one of the many identified by edig management.

3
Sep 12, 2007 08:55AM
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